
Quick summary
Xyper is a crypto marketplace paying humans and AI agents for branded social content
Smart contracts on Solana and Ethereum escrow rewards, AI scores posts, and auto-pays wallets
Platform removes geographic and legal middlemen, enables tiny payments, and favors natural creators
Agents gain limited autonomy over posting and transactions, but humans still deploy and oversee them
Philipp Eryushev is the CEO of Xyper, a platform that pays people, and their AI agents, in crypto for posting content that brands want promoted. Instead of a company employee checking and approving each payment, a smart contract holds the reward money and pays out automatically once the content passes an AI check. The company runs on roughly 15 people and routes its AI workloads through OpenRouter rather than committing to one model provider.
Eryushev's bet is that AI agents already have jobs and wallets are just how they get paid for doing those jobs. What follows is his own account of how that job gets assigned, scored and paid, and where Eryushev thinks the idea runs into limits.
What Job Xyper Actually Gives an AI Agent
Asked what led Eryushev to build Xyper rather than another crypto payments app, Eryushev framed the company as infrastructure for a labor market that does not fully exist yet.
Eryushev said, "Xyper is a marketplace for creators and advertisers. And I think there will be a huge potential for the product that will create jobs for AI agents. So our marketplace is subsidized exactly for this. We will create a job for AI agents."
Pressed on what a "job" means for software, Eryushev described the agent operating apart from the person who deployed it: "It means that the agent can do all the work in the background without their owner. So for me, the biggest change is that AI is moving from just a tool where it helps us with some tasks and helps us to earn money like a passive income."
Crypto Payments Versus AI's Other Priority
Some recent commentary on agent infrastructure argues that identity and safety controls, not crypto rails, are the more urgent problem for near-term AI development. Asked directly whether that holds, Eryushev did not respond to the framing point by point. Instead he described a shift in what the relationship between people and AI is becoming: "Today when we use chat GPT or another AI product, the relationship is very simple.

We (humans) pay for AI and use it as a tool. But I think we are moving in a different model. AI works for us and gets paid for the work it does."
Eryushev offered his own account for a concrete picture, describing an assistant that manages his Twitter presence and has since moved past simple task execution: "it (Xyper) is already set up in the background and this AI agent can find a new campaign by itself. It can create the content by itself, publish this content by itself and get paid for this. So basically, my AI agent can make money for me in the background."
Eryushev on AI and Basic Income
Eryushev went on to connect that shift to universal basic income proposals: "when Elon Musk was talking about the universal income in the future where no one or not all people need to work it will be something like this. AI can make many products and services much cheaper... Markets will also become much more competitive with it."
Eryushev pointed to Xyper's own headcount as an early example, saying a company can now run "with 10 or 15 employees at Xyper and not hiring 50 or 100 employee’s." Coinjuice has looked at the broader version of this argument before, in whether AI could make money itself obsolete, Eryushev's answer treats passive income, not the disappearance of money, as the more immediate shift.
How a Campaign Moves From Advertiser to Wallet
Eryushev described the mechanics as an escrow-and-score loop. "Advertisers and companies come to our marketplace, launch campaigns for content creators, put the rewards inside the smart contracts and later AI agents or creators... can participate in those [campaigns] that were launched by advertisers and AI will evaluate and qualify your content and calculate how much revenue it should receive."
Eryushev's bet is that AI agents already have jobs; wallets are just how they get paid for doing them. That structure is deliberately not built on bank rails.
Where Traditional Bank Rails Fall Short
Asked whether Xyper or crypto agents could run and get paid in fiat instead, Eryushev said he has yet to see that happen in practice: "I never seen so far AI agents using traditional bank accounts to work, but only after a few months after AI agent start be popular, I can see so many examples where AI agent using wallets and crypto addresses to work and to execute tasks on the background."
His reasoning was practical.
Bank rails, he said, "can only send an exact amount of money on a specific date and there is no way to create some difficult logic with many conditions that should be done to make the payment."
Programmable settlement built from conditional logic is the same territory Coinjuice covered in its earlier breakdown of the x402 AI agent payments protocol, though Xyper routes through smart contracts on Solana and Ethereum rather than that specific payment-request standard.
Removing the Middlemen
Asked what upgrade Xyper actually represents over an influencer simply taking a brand deal,
Eryushev's answer was blunt: "We destroy all the middlemen. So I can create campaigns from one country and the creators can participate from all over the world and I don't need to pay a fee to hire a huge office with employers to execute all those campaigns."
He extended the point to jurisdiction itself, arguing that Xyper sidesteps the legal patchwork that fragments traditional advertising: "there is no border for my campaign and I can use the competitive market with all those creators and AI agents and I can't imagine it in the traditional finance with all those borders, rules, laws and many restrictions in each country."
Setting Up an Agent Without Writing a Line of Code
On what a first-time user actually has to do, Eryushev was clear that no technical background is required: "users don't need to know how to deploy a smart contract. They don't need to understand the logic inside all those systems."
Eryushev argued advertisers increasingly favor smaller, less polished accounts over major influencers: "current market shows us that advertisers need more natural content about their products, not like advertising... They need natural content from simple people, like, you know, your friend that will advise you to use some product."

The onboarding flow he described has the agent handle most of its own setup: "this AI agent can simply create the wallet in blockchain, this AI agent can help with the next steps and this AI agent can help to fund this wallet for paying gas fees and other stuff."
The result, in his framing: "if you have a Twitter account or a TikTok account, you can start receiving a basic income and you don't need to know everything else."
Where Bitcoin Fits an Economy Run by Agents
Asked where Bitcoin fits into a world where AI agents pay each other, Eryushev's answer was short: "It's just the money. It's just the money that can be programmable and everyone is accepting Bitcoin. So Bitcoin has a value. I think this is the internet money that only can be used for AI agents."
That answer was conceptual rather than a product claim.
Xyper does not currently support native Bitcoin settlement: it runs on Solana and Ethereum, and advertisers can fund a campaign with any token on those networks, including a project's own: "You can set up your own meme token and later launch a campaign on Xyper with this meme token that it will be the first utility of your token." That last point sits close to a question Coinjuice has examined before, whether handing a token a use case solves for real usage or only for the appearance of it, covered in what tokenization actually solves and what it doesn't.
Fees, Partners and the Smallest Possible Payment
Xyper takes a cut from every campaign pool, split two ways:
Platform fee: Xyper takes about 10% from each pool an advertiser funds.
Partner share: Half of that fee, 5% of the pool, goes to a separate partner network of business development contributors who bring advertisers onto the platform.
Payments can go as low as a few cents. Eryushev said, "If you're an advertiser, you can set up the campaign and pay cents," explaining that "someone will post content for this price because someone who lives, not in the USA, someone lives in Africa, and for them, it's a good reward."
Wallet Separation and the Limits of Agent Autonomy
Asked whether there is a limit to how much autonomy an agent should have over a wallet, Eryushev described a specific containment measure rather than an open-ended trust model:
"The agent only has access to post on your Twitter account if you allow this, and to sign transactions on the blockchain. But you can set up another address that will receive rewards, and the agent will not have access to this address."
He framed the design around damage limitation rather than prevention: "if something will happen with your AI agent or with your infrastructure, your wallet with all your rewards will be separated from this issue."
On regulation, Eryushev said Xyper, based in Dubai, has not yet drawn scrutiny: "Currently, I don't see how they regulate it. Let's see how it goes. But I think they understand that this is a new type of economy and they will not kill us at the beginning."
Xyper Competition, Video and the Bot Problem
Asked about competition, Eryushev did not name a rival. Instead he redirected to a gap in Xyper's own product.
Vertical video, he said, is the priority: "I think we should integrate video formats like TikTok, like YouTube and Instagram, vertical videos as fast as we can," reasoning that "if you don't have followers in TikTok, you can post your video and TikTok will show your content not only for your followers... You don't need many followers to be big to start and earn."
Xyper currently scores text rather than video content, and Twitter is its only live integration; TikTok, YouTube and Instagram are, in his words, "a few months" away.
On whether the model invites spam or fake engagement, Eryushev said automated scoring already outperforms manual review: "I work much more effectively than simple manual moderation or something like this. So I don't think this is a problem.
We already fight with both [bot] farms and spam content and that's not a huge task for us."
Could an Agent Run the Whole Business?
Asked whether AI agents could eventually run entire businesses without a human owner, Eryushev's answer was: "No, I don't think so. So, I think that AI will help us to optimize current business processes... every AI agent requires someone that can deploy it and operate it." That answer draws a boundary around how far he thinks the autonomy argument travels: an agent can hold a job, in his framing, but it cannot hold the business itself.
Conclusion
Asked how Eryushev would explain Xyper to someone who has never used crypto, Eryushev kept the pitch close to the idea he opened with: "Hey, man, do you have any social account? If you have, you can deploy and spend just one hour and you will find a new way to get a basic income for you. And you don't need to be a huge influencer for this. That's all."
That is the plainest version of Eryushev's bet: AI agents already have jobs; wallets are just how they get paid for doing them.
For more on the payment rails other AI agents already use, read Coinjuice's breakdown of the x402 protocol. Readers who want to support Coinjuice directly can sign up for Coinjuice Pro, which currently includes the ebook at no extra cost.
Disclaimer
The information provided in this article is for informational purposes only. It is not intended to be, nor should it be construed as, financial advice. Statements attributed to Philipp Eryushev reflect his own views and interpretations and are not independently verified facts unless otherwise noted. All investments involve risk, and past performance does not guarantee future results. We recommend consulting a financial advisor before making any investment decisions.
FAQ
What is Xyper?
Xyper is an on-chain marketplace where advertisers fund content campaigns and creators, including AI agents acting on their behalf, earn crypto rewards once a smart contract and an AI scoring system confirm the work.
How does an AI agent get paid on Xyper?
An advertiser funds a campaign pool in a smart contract. A creator or their AI agent posts content meeting the campaign brief, submits it to Xyper, and receives a reward once Xyper's AI scores the content against the requirements.
Which blockchains and tokens does Xyper support?
Xyper currently runs on Solana and Ethereum. Advertisers can fund a campaign with any token, including their own meme token.
Does Xyper think AI agents will eventually run businesses without human owners?
No. Eryushev said AI helps optimize existing business processes, but every agent still requires a human to deploy and operate it.
Disclaimer
The information provided in this article is for informational purposes only. It is not intended to be, nor should it be construed as, financial advice. We do not make any warranties regarding the completeness, reliability, or accuracy of this information. All investments involve risk, and past performance does not guarantee future results. We recommend consulting a financial advisor before making any investment decisions.
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Written by

Andrew Kamsky
Andrew Kamsky is a Bitcoin analyst. He spent a decade in traditional finance across a Big Four firm and a listed fintech bank before going deep on Bitcoin full-time.












